About Yusri Al-Baidhani

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I help organizations build the mindset, systems, and culture they need to keep going—no matter what hits them. Whether the disruption is slow and creeping or sudden and loud, internal politics or external chaos, predictable or a total curveball—resilience has to be built in, not bolted on.

That’s what Baidhani.com is all about. It’s not just a website—it’s my platform to share what I’ve learned, created, and refined over the years. You’ll find my frameworks, strategies, and personal reflections here. Yes, this all started with my story—but it’s built to be bigger than me.

My journey with organizational resilience began in 2014, when I first explored the discipline of Business Continuity while selecting the topic of my master’s thesis.

The following year, I became the first Business Continuity-certified professional in Yemen, bringing globally recognized standards to a context where resilience planning was rarely prioritized.

Since then, I’ve worked on keeping operations running in places where stability is never guaranteed. That has meant everything from ensuring staff had water and power during outages to preparing for sudden shifts caused by conflict or political disruption. In some situations, this work continued under the sounds of airstrikes and nearby gunfire, a clear reminder that resilience is not optional. I’ve helped colleagues think ahead about continuity and crisis, not as abstract theory but as something that directly affects their daily work and wellbeing. Often, I’ve had to make difficult decisions with limited information, tight timelines, and strained resources. 

I hold professional recognitions that strengthen my ability to operate at the intersection of resilience and emergency:

• Associated Member of the Business Continuity Institute (AMBCI)  a global professional body that recognizes my knowledge and practical application of Business Continuity principles.

• Certified SRMP-C (Security Risk Management Professional – Country Level) — equipping me with specialized expertise in assessing and mitigating security risks within single-country operations, underscoring my commitment to safeguarding humanitarian and development efforts.
   
• Certified graduate of FEMA’s Professional Development Series (PDS) in Emergency Management, completed at the Emergency Management Institute in 2016.
   

Disruption doesn’t scare me — unpreparedness does. I believe in calm thinking, early planning, and making decisions with clarity, especially when pressure is high. My approach blends logic with instinct, built through years of leading in complexity, not from theory but from real-world operations. If you work with me, expect practical structure, honest insight, and a mindset that values readiness over noise. 

When I’m not working, I’m committed to my family and to the principle that resilience begins at home, long before it’s applied in the field.  I’m also a passionate coffee lover and advocate for Yemeni coffee, which I proudly enjoy and promote as part of my heritage. Alongside this, I pursue my hobby of photography, capturing moments and perspective through my lens. If you’d like to see this side of my work, you can explore my gallery on Instagram.

Through my articles, talks, and advisory work, I share insights that help high-risk operations stay ready, responsive, and effective — even in the toughest conditions.